Turkey grocery retailers

1. SUPERMARKETS

Migros

• Description: Migros is the largest supermarket chain in Turkey, founded in 1954. The stores come in various formats (from small to hypermarkets) and cover all regions of the country.
• Product range: Fresh fruit and vegetables, meat, fish, dairy products, groceries, ready meals, household chemicals.
• Store formats:
  • Migros M (small stores),
  • Migros MM (medium),
  • Migros MMM (hypermarkets).
• Business model:
  • Focus on product quality and affordability.
  • Money Club loyalty program to retain customers.
  • Multi-channel strategy: physical stores + online delivery.
• Number of stores: Over 2,600 stores throughout Turkey.

CarrefourSA

• Description: CarrefourSA is the Turkish division of the French Carrefour chain. It has been operating since 1993 and is represented in various formats.
• Product range: Food, household chemicals, electronics, textiles.
• Store formats:
  • Mini (small),
  • Gourmet (premium products),
  • Hyper (hypermarkets).
• Business model:
  • Providing a wide range of products, including premium products and imported goods.
  • Investing in digitalization and online sales.
  • Partnering with local and international suppliers.
• Number of stores: Approximately 700 stores.

Happy Center

• Description: A regional supermarket chain popular in western Turkey, especially in the Marmara and Aegean regions.
• Product range: Food, dairy products, frozen foods, household chemicals.
• Business model:
  • Competitive prices and promotions to attract customers.
  • Cooperation with local producers.
  • Convenient location of stores in residential areas.
• Number of stores: Approximately 150 stores.

Onur Market

• Description: A supermarket chain operating mainly in western Turkey.
• Product range: Food, beverages, household chemicals.
• Business model:
  • Regional strategy with a focus on affordable prices.
  • Loyalty programs and regular promotions.
  • Cooperation with local producers.
• Number of stores: Approximately 180 stores.

Kim Market

• Description: A mid-range chain of stores targeting mass consumers.
• Product range: Food, household chemicals, ready meals.
• Business model:
  • Reducing operating costs through logistics optimization.
  • Attracting middle-class shoppers through promotions and discounts.
  • Developing local supply chains.
• Number of stores: Approximately 120 stores.

Altunbilekler

• Description: A regional supermarket chain popular in Ankara and neighboring regions.
• Product range: Food products, dairy products, fresh vegetables and fruits.
• Business model:
  • Cooperation with local farmers.
  • Regional specialization.
  • Promotions and discount programs for regular customers.
• Number of stores: Approximately 150 stores.

2. DISCOUNT STORES

BİM

• Description: Market leader among discount stores in Turkey. Simple format stores with an emphasis on low prices and essential goods.
• Product range: Food, beverages, textiles, household chemicals.
• Business model:
  • Reducing operating costs.
  • Developing own brands.
  • Rapid expansion of the sales network.
• Number of stores: Over 10,000 stores.

A101

• Description: A large chain of discount stores with the largest number of retail outlets in Turkey.
• Product range: Food, household chemicals, electronics, textiles.
• Business model:
  • High turnover of goods due to low prices.
  • Minimal store design costs.
  • Own brands for key product categories.
• Number of stores: Over 13,000 stores.

ŞOK

Description: A chain of discount stores focusing on essential goods and affordable prices.

Product range: Food, groceries, household chemicals.

Business model:

• • Regular discounts and promotions on popular products.
  • Minimization of logistics costs.
  • Use of own brand products.
• Number of stores: Approximately 9,000 stores.

File (premium discounter from BİM)

• Description: Grocery store with a focus on premium products.
• Product range: Food, beverages, household chemicals.
• Business model:
  • Combination of low prices and premium assortment.
  • Attracting the middle class through sophisticated offerings.
  • Use of the BİM network to optimize logistics.

3. WHOLESALE CHAINS

Metro Cash & Carry

• Description: An international chain for wholesale buyers, popular among restaurant and café owners.
• Product range: Food products, restaurant equipment, appliances.
• Business model:
  • Focus on business customers.
  • Wide range of imported and local products.
  • Exclusive offers for the restaurant business.
• Number of stores: Approximately 37 stores.

We will consider our goal achieved if a B2B Supplier and a B2B Buyer meet and cooperate using ToRetail!

Is it safe if I see my company information on ToRetail? Don't worry! If you see your company information in ToRetail, it means that our AI has collected it from publicly available sources. You can contact ToRetail by writing to office@toretail.com to confirm trademark or account ownership and take advantage of customer benefits, or at any time request ToRetail to remove or edit any objectionable content on the platform.