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B2B Buyers
In this information section we will collect for you potential B2B Buyers from ToRetail expansion countries, different trade formats: Retail, HoReCa, B2C Marketplaces, etc.:
1. Grocery retailers in Germany:
1.1. LIDL
LIDL is an international discounter chain founded in Germany in 1932. It is part of the Schwarz Group, one of the largest retailers in the world. LIDL currently operates more than 12,600 stores in 31 countries including Germany, the UK, France and the USA
Business model
The chain follows a strategy of “passing savings on to the consumer”, which includes the use of original packaging for goods and a low level of service. LIDL offers a wide range of both own-brand and branded goods, and regularly holds promotions and sales events
1.2. EDEKA
EDEKA is the largest retail chain in Germany, founded in 1907 in Leipzig. It is a cooperative consisting of independent supermarkets that operate under a single brand. EDEKA currently operates approximately 4,100 stores, including small stores and hypermarkets, and has a market share of approximately 25% of the German grocery retail market
Business model
The EDEKA chain is known for its approach to joint purchasing, which enables its members to offer competitive prices. In addition to the main supermarkets, EDEKA also includes various store formats such as EDEKA aktiv markt, EDEKA center and Netto Marken-Discount. This diversity enables the chain to cover a wide range of consumer needs and preferences
1.3. REWE
REWE is one of the largest retail chains in Germany, founded in 1927. It is part of the REWE Group, which also includes brands such as Penny and toom Baumarkt. REWE operates more than 3,700 stores, offering a wide range of food and non-food products.
Business model
REWE utilizes a variety of store formats, including supermarkets, hypermarkets and small convenience stores. The chain is known for its emphasis on fresh produce, local goods and organic products. In addition, REWE is actively developing online sales and delivery services.
1.4. Kaufland
Kaufland is a large retail chain founded in 1984 in Germany.
It is part of the Schwarz Group, which also includes the Lidl chain. Kaufland currently operates more than 1,300 stores in Germany and other European countries such as the Czech Republic, Poland and Slovakia.
Business Model
Kaufland offers a wide range of products including food, clothing, household chemicals and electronics. The chain focuses on the hypermarket format, providing customers with a one-stop shopping experience. Kaufland is also known for its competitive prices and emphasis on fresh produce.
1.5. Penny
Penny is a discounter that is part of the REWE Group and was founded in 1973 in Germany. The chain currently operates more than 2,200 stores nationwide and has a presence in Austria and Romania.
Business model
Penny focuses on selling food and basic goods at low prices. The chain uses a small and medium-sized store format, which allows it to offer its customers a convenient and quick shopping experience. The key aspects of the business model are cost minimization and simplicity of store design.
1.6. Metro C&C
Metro C&C (Cash & Carry) is an international chain of wholesale stores that was founded in 1964 in Germany. It is part of the Metro AG group, one of the largest retailers in the world. Metro C&C serves small and medium-sized businesses as well as individual customers by offering a wide range of products in a wholesale format.
Business Model
Metro C&C offers products in large volumes at competitive prices.
The chain focuses on the sale of food, beverages, home goods, electronics and housewares. Registration is required to shop at Metro, allowing it to focus on serving professional customers such as restaurants, hotels, and stores.
1.7. Selgros
Selgros is an international chain of Cash & Carry hypermarkets, which was founded in 1989. It offers a wide range of products for both professional and individual customers. Selgros is active in countries such as Germany, Poland, Romania and Russia, providing access to a variety of food and non-food products.
Business Model
The Selgros network is wholesale-oriented, allowing customers to purchase goods in large quantities at competitive prices.
Selgros stores offer a convenient shopping experience, including a wide selection of fresh food, beverages, home and business products.
1.8. Norma
Norma is a discounter chain founded in 1993 in Germany. It specializes in selling food and non-food products at affordable prices. Norma currently operates more than 1,500 stores in Germany and other European countries, including France and the Czech Republic.
Business Model
Norma offers a wide range of products including fresh food, frozen food, beverages and household goods. The chain focuses on the discounter concept, offering competitive prices through cost optimization and minimalist store design.
1.9. Aldi
Aldi is one of the largest and best known discounter chains in the world, founded in Germany in 1946. The chain is divided into two main companies, Aldi Nord and Aldi Süd, each operating separate stores in different regions. Aldi currently operates in more than 20 countries, including the US, UK and Australia.
Business Model
Aldi is known for its no-frills approach, offering a limited range of products at low prices. The chain emphasizes own-brand and fresh products, and uses effective inventory management and cost minimization techniques. Aldi stores are characterized by simple checkout and fast checkout.
1.10. Netto Marken-Discount
Netto Marken-Discount is one of the largest discounters in Germany, founded in 1984. It is a subsidiary of the EDEKA Group and operates more than 4,200 stores nationwide. Netto offers a wide range of food and convenience products.
Business model
Netto is focused on providing quality goods at low prices.
The chain utilizes a discounter format, offering a limited selection of merchandise, including own brands and seasonal products. Netto also emphasizes promotions and discounts, which makes shopping more profitable for consumers.
We will consider our goal achieved if a B2B Supplier and a B2B Buyer meet and cooperate using ToRetail!